In the era of work-from-home jobs, to become a search engine evaluator is one of the most popular choices. It is one of the highest-paid jobs in the sector, and surely one with a considerable pay. If you are research-oriented and have a full-time job in hand, taking this as a side profession will serve you right.
Search engines are for assisting the public while search engine evaluators are for assessing search engines. The former is an example of “technology for men” while the latter defines “men for technology”.
WHAT IS A SEARCH ENGINE EVALUATOR?
Search engine evaluator, also known as web search evaluator/internet analyst/rater is a person who assesses search engines for relevance, efficacy, and utility. It is the web analyst’s job to evaluate the quality of a webpage. The work involves checking the accuracy of search results displayed after a query in a search engine.
Example- Someone enters “eating joints near me” as a query on a search engine. One of the resultant webpages shows “10 good eating habits”. Clearly, the user is not looking for eating habits and it is an irrelevant search result. This is where the job of the search engine evaluator comes into play. He needs to make sure that the search results are appropriate and answer the query of the user.
WHAT WILL BE YOUR WORK?
All the search engines use complex algorithms to rank the expertise of websites and determine the search results. As a search engine evaluator, you will have to present qualitative data and information for the relevance of these search results based on the guidelines provided by the search engine. You should provide crucial feedback and insights so that the companies can improve their algorithms.
HOW MUCH WILL YOU EARN?
When you work for a company as a web search evaluator it is mandatory for you to sign a non-disclosure agreement since your work involves the risk of revealing the algorithms of the respective search engine. It is because of these agreements that the exact salaries of these jobs are not known. However, based on the available data over the web, it is assumed that companies pay about $12-15 per hour a month (in the US) depending on your performance and quality of work. However, the pay in developing countries like India is less.
It is of utmost importance to note that you will be hired as an independent contractor and not as a regular employee.
JOB REQUIREMENTS
- Thorough knowledge of general guidelines on search quality rating.
- Excellent research and analytical skills.
- Personal computer/laptop and smartphone (in some cases).
- Stable and high-speed internet connection.
- Up-to-date antivirus/antispyware software.
- In-depth knowledge of search engines.
- Awareness about current affairs, pop culture, the latest businesses, sports, and media.
- Good communication skills.
- Language and residency requirements.
- Bachelor’s degree
WHAT ARE THE PROS?
- Flexible time- You will have to work for minimum hours a month, defined by the company. This provides flexibility and freedom which means you can work as and when you feel like. However, some companies might make you work on certain days.
- Zero commutation costs- It is obvious that you will be working at the comfort of your house. There will be absolutely zero traveling charges to get up from your bed to your desk.
- Financial Aid – For all those who are looking for a part-time job despite their full-time job to assist their daily needs, this gig provides reasonable pay. If you are a college-goer and need some extra money, it is one of the best work-from-home opportunities for you. Utilize your weekends and get some dollars in your pocket!
- No-phone work- Nowadays, most online jobs require you to constantly be on the phone. Being an internet analyst will surely put an end to numerous calls that you have to attend in other jobs.
- No highly specialized equipment- If you have a personal computer and a high-speed internet, you are all set to go. You do not have to invest in any extra hardware.
- No technical knowledge required- You do not have to know C++/Java/Python etc. to be a search engine evaluator. Your holy grail is going to be the guidelines provided to you by the search engine.
- Nature of work- Many analysts enjoy this work since it involves their analytical and research skills.
The internet is a storehouse of information and there is always something new to learn while evaluating.
WHAT ARE THE CONS?
- Track your hours- You must keep track of your time and invoice it to the companies for payment. This can be troublesome if you do not work in an isolated environment and have a lot of distractions.
- Unreliable source of income- No doubt that web search evaluator’s job will provide you with a decent income but you shouldn’t be solely dependent on it and have either a full-time job or indulge in other work from home gigs.
- No job benefits- You will be working as an independent contractor and not as an employee. This means you will be provided with zero job benefits- no health insurance, no retirement benefits, or paid leaves. Your taxes must be paid by you.
- Monotonous work- Working all day on the computer and looking at search engines might get boring for some. The trick is to take breaks and always find ways to stay fresh and active.
- Unsteady work- This job is one of those where you can have a lot of work on some days and very few on others. This is one of the major complaints raised by workers.
- Close monitoring- If you are a fresher, it is very likely that these big search engine companies will be monitoring you closely. You will have to be efficient in your work or you will not receive projects in the future.
- Slow payment- Companies provide monthly payment only after your invoice has been verified. This is a slow process for anyone wanting instant payment.
- One company at a time- You cannot work for two companies having the same client and will have to stick to one company at a time.
HOW TO APPLY?
The road map to kick off your journey as a web analyst starts with your application. This can be done by visiting their official websites and checking for vacancies.
Below are the links for two of the most popular companies in this business.
Appen – CLICK HERE to Apply to Appen
Lionbridge – CLICK HERE to Apply to Lionbridge
After filling information about your residency and language you are directed to fill a regular form and submit residential proof of your country. Add your CV and submit your application. Your application will be reviewed by the company and they will revert to you with the study material to prepare for the qualification exam.
WHAT DOES THE QUALIFICATION EXAM CONSIST OF?
The qualification exam is quite tough and requires your hard work. You must thoroughly and diligently go through the guidelines which consist of 160+ pages. The exam by Google consists of three parts.
Section 1-
- To test theoretical skills.
- Open book test
- 32 MCQs
- Level of difficulty- Easy
- Immediate results
Section 2-
- To test practical knowledge
- To rate the quality of webpages
- Level of difficulty- Intermediate/Difficult
- Immediate results
Section 3-
- To test practical knowledge
- To assess the relevance of webpages
- Level of difficulty- Difficult
Most people fail in the last section since it is the toughest. However, if you fail any part of the exam you are eligible for a one-time retake. Once you qualify for the exam, you have got your job!. The exam is very difficult and can be overwhelming. So if you want more help in clearing your exam make sure to Contact Us Via this Contact Page.
WHICH COMPANIES OFFER THESE JOBS?
Many companies offer these jobs but below is the list of some popular and legitimate companies.
Most of the job requirements have already been stated above and are common for all. However, if there are any additional general requirements (*), they will be mentioned.
APPEN–
*General Requirements-
- Must be above 18 years old.
Many positions and assignments require you to be bilingual. You will have to pass a language assessment exam for the same.
Job openings- Web Search Evaluator, Social Media Evaluator etc.
Estimated Payment- According to the available data, Appen pays about $11-13/hour to its independent agents. Some workers also claim that their pay was $13.5/hour.
According to the official website, payment is done via direct deposit within 30 days of receiving a valid invoice.
Working Hours- You are required to commit 20hrs/week- 4hr/day for 5 days/week but there is time flexibility and you get to choose which days to work and at what time.
Other Information-
–Their major client is Google. They also work for Facebook.
-Appen has bought out Leapforce (and its sister company- Raterlabs) in 2017.
Reviews- It has multiple projects other than rating. There is great support from the company and job offers flexible timings. Some describe the work as tedious.
CLICK HERE to Apply to Appen
LIONBRIDGE
*General Requirements-
- Must have a Gmail account.
- Must own a smartphone having Android V4.2 and above/ iPhone running IOS version 10.0 above.
- Must use Gmail and other social media platforms frequently.
- Must be living in the country that you are applying for.
Job openings- Internet Assessor, Web Ad Assessor, Web Content Assessor etc. under the section of crowdsourcing.
Estimated Payment- The payment ranges from $6- 17/hour depending on the location and project. Some workers have shared that there pay is about $15/hour.
Working Hours- The working hours are usually 20 hours/week.
Other information-
-Their major clients are Google and Facebook.
-They do not offer many job openings.
Reviews- Time flexibility is a boon. Projects can end abruptly and without notice.
CLICK HERE to Apply to Lionbridge
Teemworks.io also known as iSOFTSTONE
*General Requirements-
- Must be at minimum 18 years of age.
- Must have a personal computer with Windows OS.
- Must have fluent level proficiency in the mentioned language.
- Must complete the training and tests.
Job openings- Online Ad Evaluator etc.
Estimated Payment- According to the available data, iSoftStone pays about $12-14/hour. It typically pays under NET 30 term.
Working Hours- The working hours varies between 10 to 25hours/week but the schedule is flexible.
Other Information-
-Their major client is Bing.
-The company provides free training. Therefore, even fresher can be also be hired.
-They hire from selected countries.
-They do not have a lot of job openings. You may find some job listings on platforms other than the official website like Craiglist and Indeed.
Reviews- There is the availability of multiple projects. The training provided by iSoftStone is not helpful and have unclear guidelines. The workload is few and far between. Some have pointed out that the management is unresponsive.
CLICK HERE to Apply to Teemwork
WORKFORCE LOGIQ
*General Requirements-
- Must be a resident of the country you want to apply for.
- Must have fluency in the preferred language.
Foreign native speakers are not hired.
Job openings- Ads Quality Rater etc.
Estimated Payment- According to available data, most raters suggest that their pay was $15/hour.
As told by some employees, payment is processed weekly and issued via direct post.
Working hours- The working hours vary from 10 to 29 hours/week.
Other information-
–Zerochaos was rebranded as Workforce Logiq.
-They hire you as W-2 employees and not as independent contractors.
-They advertise new job openings through platforms like Flexjobs, Craiglist, Indeed etc.
-They provide basic training.
Reviews- Work is often interesting and intriguing. Termination can take place at any time without warning.
CLICK HERE to Apply to Workforce Logiq
NOTE: Because of the non-disclosure agreement, raters do not disclose exact pay and tasks performed by them. Therefore, all the above-mentioned information is based on publicly available data and has been provided to you after in-depth research.
SOME TIPS FOR YOU
- You do not have to wait until your qualification tests to read the guidelines. You can easily find it on Google. They are just a search away!
This will help you in scoring more and improve your chances of qualifying the exam. - Most companies will not allow you to work with other companies at the same time but iSoftstone is one which has no issues. So, if you are looking to multitask, iSoftstone could be a great option.
- When you take the test for the first time, make sure you try your best to understand each question. If you qualify, that is great. If you fail, you will have a fair idea of the level of questions to be expected in your re-attempt.
- While giving your qualification test, click on “Submit and Stop”, take a break, revitalize your energy and restart.
- Do not apply for jobs through Facebook groups and other social media groups. There are high chances of scam. Trust authentic sources.
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